Hustle & Heart – Stop Measuring Social Media Success By Metrics (Do THIS Instead!)
I recently asked a room of small business owners if they have ever felt personally victimized by the Instagram algorithm, and you know what? Every hand shot up. The truth is, it can feel like pulling at straws to figure out how to get content in front of the right audiences. I get questions each […]
Hustle & Heart – Embracing Competition for Brand Growth
photos by: HOPE ANN PHOTOS Maybe it’s growing up in the Mean Girls generation where “friendly competition” wasn’t an accurate description for the cutthroat rivalry found among hallowed high school halls, but competition was rarely seen as friendly. If you’re a business owner who can relate to this, let me introduce you to a new […]
Hustle & Heart – 3 “Why Didn’t I Think of That?” Cash Injector Ideas For Your Business
It’s no secret that entrepreneurship isn’t a linear journey. Not only are there ups and downs, there are loop-de-loops and sharp turns along the way, as well, especially on the financial end for most business owners. Whether due to a slow sales month or a large business expense coming in, I’ve absolutely experienced the need […]
Hustle & Heart – When All Else Fails, Tell Them a Story
Imagine you’re sitting at your desk, staring at that blinking cursor, feeling stuck and unsure of what to say. Maybe you don’t have to imagine because this was literally you an hour ago. Don’t worry, we’ve all been there; but this month, I’m sharing a little secret! The next time you’re unsure of what to […]
Hustle & Heart – Unleashing the Power of Hyper-Local Collaborations
It’s no surprise that online relationships and virtual networking have become a staple in redefining collaborations for small business owners. While this is a great growth strategy, if you’re only leaning into online partnerships, you’re missing out on the power of hyper-local collaborations within your own community! Building strong connections with fellow entrepreneurs and local […]
Hustle & Heart – Be Mine: Five Valentine’s Day Content Ideas to Increase Brand Engagement
This Valentine’s Day, perhaps Cupid’s arrow can land in the direction of new customers? While that may be the cheesiest thing you read today, there is truth to February being a perfect opportunity to convert leads into customers through a little festive fun added to your marketing strategy. The holiday of love is a great […]
Hustle & Heart – Three Stories Your Brand Needs to Be Telling
You will never stop hearing that storytelling is the key to your best content strategy. We all know this! Humans are designed to love stories from an early age – they pull us in! When it comes to your brand, the type of stories you share with your audience can make the difference between a […]
Hustle & Heart Let’s Review: 10 Tips from 2023 for a Wildly Passionate & Profitable Business
Let’s take some time to reflect on the last year together leveraging new branding strategies and working towards your business goals! This month we’re looking back at months of tips, tricks, and bites of knowledge from 2023’s Hustle & Heart as a reminder to be proud of what you’ve accomplished and excited for what you’re […]
Hustle & Heart: 3 Ways to Create a Consistent Brand Experience
Whether we’re talking about mashed potatoes, baked goods or branding, consistency matters. All jokes aside, the business world is more competitive than ever with several markets beginning to feel over saturated so when you’re looking to stand out, creating a consistent brand can do the trick! Building the “like, know, and trust” factor by showing […]
Hustle & Heart: 5 Areas in Your Business You’re Wasting Time & Energy On (And Where to Focus Instead)
One thing I don’t have time for as a small business is wasting time. If you’re anything like me, you are juggling a full plate every week and want to use your time and energy as effectively as possible. Nowadays, it seems that with every social media post or podcast episode distracting you, you get […]
