Hustle & Heart 5 Ways your Web Presence can “Wow” in your Brand
There are so many places to show up online these days, it can be difficult to feel like you’re checking all the boxes! Overcomplicating what it takes to build a stronger web presence is what’s getting in the way of growing your business online. Permission to change that? I promise that your best web presence […]
Hustle & Heart: Why Getting Organized Now Will Determine Your Holiday Sales
If you are anything like me, you’re looking at the calendar and can’t believe it’s already October! The truth is, from here on out 2022 is full speed ahead and that means the winter holidays will be here before we know it! For most small businesses the largest sales season is right around the corner […]
Hustle & Heart: 5 Things To Do In Your Slow Season to Increase Sales
BY TARYN JEREZ If you are experiencing a slow season in your business this summer, please know you are not alone, but more importantly you are still in control of the success of your business. Instead of hitting the panic button, take time to step back and be intentional about where your efforts are going […]
Hustle & Heart: Creating an On-Brand Consultation Experience
If you’re letting the reach of your branding stop at your website or social media, you are doing your business a major disservice. When a potential customer reaches out to learn more about your products or services, that consultation experience should be dripping with brand personality! If you’re wondering what this looks like and how […]
Hustle & Heart: 3 Ways to Utilize Brand Photography in Your Business
Your brand probably utilizes photography multiple times per week, but what’s the strategy behind each photo you share? Over the last five years there has been a massive increase in brand photography as a career, and it’s no coincidence that entrepreneurs have been demanding to have beautiful photos of their business. Why? Because businesses have […]
Hustle & Heart: Why Establishing a Company Culture is Important (Even If You’re a Solopreneur)
While you are building a personality for your brand, don’t forget to build one for the business itself. Even the smallest of businesses should focus its efforts on establishing a company culture, for this is where a strong foundation is truly found. If you are unfamiliar with the idea of “company culture” TheBalanceCareers.com shares that […]
Hustle & Heart: How to Discover Your Brand’s Personality (And Why It Matters)
If your business desires to create a powerful brand that connects with its customers, then one of the most important pieces of advice I can give you is to look beyond looks! Your branding is so much more than aesthetics! Your logo, colors, fonts, prints and patterns and all the other visual aspects of your […]
Hustle & Heart: 3 Types of Core Content You Need to Connect with Your Audience
The most commonly asked question that I get about content creation is “How often should I be posting and sharing with my audience?” The truth is, you’re asking the wrong question. In fact, not to stoke the fire, but the frequency of your posts is the least of your worries. It’s not about how often […]
Hustle & Heart: Girl, Show Your Face: 3 Steps to Overcome Fear and Embrace Being the Face of Your Business
Listen, I get it. You don’t love being in the spotlight. You didn’t start a business around “you,” you started it based on your passion and opportunity to share it with others while making money. So, why is there so much pressure to be present on social media apps like Instagram and Facebook? Surely […]
Goal Setting: This Year, Your Brand Needs You to Think Small
You may be wondering if you just read that title right. Shouldn’t you be thinking big when it comes to your goals for the year as a brand? Surely 2022 is the year to go bigger and badder and come out even stronger on the other side, so why would I tell you to […]
