Purpose Push: Birthing Healthy Businesses 

If you’ve started your business, congratulations! You are the mother of a bouncing baby business, Happy Mother’s Day! More importantly, Happy Mother’s Day to those who have birthed real babies, and all praises go to you. No matter how old our businesses are, they will always be our babies and we do our best to learn and absorb what we need to help them thrive in success. It’s not an easy task but experiencing resistance, obstacles and even pain is not a sign we’re off track. Firstly, remember God created our desires and He is watching over us and course-correcting to make sure we end up in the place He has prepared for us. Let out that sigh of relief and keep Hebrews 6:10 in your heart because He sees you and your hard work. So let’s focus on birthing and raising healthy businesses. 

Check in with God

Jesus promised there will be struggle in this life but He encourages you to find peace in Him because He has overcome the world (John 16:33). Your efforts towards your business should be peaceful overall and it shouldn’t feel like you’re fitting a square peg into a round hole. Before we go further, make sure you check in and ask yourself, “Did I ask God about this step in my business?” And don’t be afraid or reluctant if He asks you to pivot. It may feel like you’ve lost time you’ll never get back but God is supernatural and above our Earthly concept of time and He will restore all the time you think you lost! Trying to reach success in your own power will result in delays and frustration and, I promise, you’ll still end up doing it God’s way so let’s just surrender sooner than later. I’m talking to myself on that one, too. 

Know Your “Why”

Starting a business because it’s trendy or because you need the money is not a strong enough foundation to thrive. Dig deep. Why do you want a successful business? You can find more money anywhere so why did you choose this route? It’s hard! Understanding your “why” is the most important thing for your mental state. There have been times I’ve questioned myself and felt silly for spending money on courses, websites and email service providers while my peers were traveling the world. But God reminded me of my why: I want to build generational wealth and attain things that can never be taken away from me. My ancestors endured so much and had nearly everything taken from them but they persevered and I will make them proud. I want to own my business, property, investments and all other assets and never be a slave to worldly ideologies. And when I’m financially ready, I’ll be regularly joining my peers on vacations because I want to travel, too! Fix your mindset and make your “why” this strong. 

Keep Learning

The biggest mistake you can make at any point in your business journey is thinking you’re done learning. We can immediately think of a big business that did not pivot with the changing times and are now just a memory. That won’t be you if you keep your mind open to learning new things. Take time out of your busy schedule to implement new skills and information. Your future self will thank you because you’re already thinking about what she may need and doing something now. So take that class, learn from others older and younger, and commit to being a student at life and you will never feel like you’re getting left behind.

As I’ve heard, giving birth is one of the most painful things a woman can experience. I can’t compare birthing humans and birthing businesses but I do know both take an incredible amount of strength and God knew we could do it. So I have faith in you and I’m excited to see your healthy business grow. 

Sheridan C. Watkins is a journalist and the owner of Perennial Peaces, a jewelry and gifts brand focused on transcending self-worth to all women. Her true work began after climbing out of a dark place with the help of God and therapy and her life mission is to provide tangible peace through her Divine gifts to help women heal and transform their life. Follow the mission on Instagram and Facebook: @perennialpeaces


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